Borbély

Borbély is a Hungarian winery nestled by Lake Balaton in the renowned Badacsony wine region. The volcanic soil heavily influences the flavor profile of the wines, imparting a distinctive minerality. It was essential for the client that the visual identity captures the essence of the land, the soil, and the sun. Consequently, the core element of the branding is a minimalist silhouette of the iconic Badacsony landscape. This clean representation not only defines the terroir but also subtly evokes grape tendrils, wine drops, flowing rivers, and rock textures. The labels for the winery’s classic portfolio rely on typographic compositions. Each wine carries a unique nickname reflecting its individual character. The typography brings this concept to life, engaging consumers and making the names memorable in a playful, visual way.